NOBODY WANTS TO DO BUSINESS WITH A POLLUTER....SO TAKE CLIMATE ACTION
CARBON FOOTPRINTInternal initiatives are often not enough for companies and organizations to achieve their GHG reduction goals.
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SUPPORT GREEN PROJECTSAt some point, reducing emissions becomes cost prohibitive or impractical.
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REDUCE, THEN OFFSETAn individual wanting to take a flight will be hard pressed to find a plane running on anything cleaner than jet fuel. Similarly, a company trying to reduce upstream emissions from their suppliers may only have so much sway over third-party practices and investments.
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In a sea of products and services, having a climate-neutral brand can help companies differentiate themselves. Many companies tout their climate friendliness to attract carbon-conscious customers. This can be done in a number of ways: by branding their entire company as carbon neutral, by branding specific products as carbon neutral, or by offering customers the option to make their product or service carbon neutral.